2023年10月自考00888电子商务英语试题及答案

2023 年 10 月高等教育自学考试

电子商务英语试题

课程代码:00888

1.请考生按规定用笔将所有试题的答案涂、写在答题纸上。

2.答题前,考生务必将自己的考试课程名称、姓名、准考证号用黑色字迹的签字笔或钢笔填写

在答题纸规定的位置上。

选择题部分

注意事项:

每小题选出答案后,用 2B 铅笔把答题纸上对应题目的答案标号涂黑。如需改动,用橡皮

擦干净后,再选涂其他答案标号。不能答在试题卷上。

一、单项选择题:本大题共 10 小题,每小题 1 分,共 10 分。在每小题列出的备选项中只有一项

是最符合题目要求的,请将其选出。

1. He wants to transfer some money to the of his daughter.

A. count

B. account

C. discount

D. accountant

2. They were about to fight their father intervened.

A. that

B. which

C. when

D. where

3. His family say he was a teenager.

A. automatic

B. coherent

C. troublesome

D. collective
4.He me will attend the party.

A. as far as

B. as long as

C. as soon as

D. as well as

5. Mary didn’t feel like alone , so she asked me to accompany her to the market.

A. to go shopping

B. to go to shop

C. going to shop

D. going shopping

6. His past experience qualified him to such a delicate matter.

A. handle

B. harm

C. hack

D. host

7. The price cuts to boost sales.

A. failed

B. to fail

C.fails

D.failing

8. The classroom teacher must be sensitive a child’s needs.

A.in

B. to

C. at

D.for

9.

What I learned from my bitter experience is you should never underestimate the ability of

your enemy.

A. that

B. which
C. what

D. while

10. I can’t how to do this.

A. break out

B. hand out

C. put out

D. figure out

二、阅读理解:本大题共 10 小题,每小题 2 分,共 20 分。本部分有三篇短文,每篇短文后有若

干问题,每个问题有四个选项,请选择一个最佳答案,将其选出并将答题卡(纸)的相应代码涂黑。

错涂、多涂或未涂均无分。

Passage 1

The digital currency is a form of currency that is used only in digital or electronic form,

and not in physical form. It is also called digital money, electronic money or electronic

currency.

Digital currencies are intangible and can only be owned and transacted by using

computers or electronic wallets connected to the Internet. While physical currencies, like

banknotes and coins, are tangible and transactions are possible only by their holders who

have their physical ownership.

Like any standard currency, digital currencies can be used to buy goods as well as to pay

for services. The People’s Bank of China (PBOC) is aiming to make banknotes and coins

electronic and internationalized(国际化).“For the internationalization of RMB,we have said

many times that it’s a natural process and our goal is not to replace the US dollar or any other

international currency,” Li Bo, deputy governor(副行长)of the PBOC said. “I think our goal is

to allow the market to choose and to improve international trade.”

China’s digital yuan is popular with most of the people in China.Now the PBOC is taking

some steps to make it play an increasingly important role, especially in all kinds of trades at

home and abroad.

11. The digital currency isn’t___.

A. digital money

B. electronic money
C.electronic currency

D. physical money

12. What’s the meaning of the underlined word “intangible”?

A.无形的

B.昂贵的

C.更方便的

D.更安全的

13. What is the goal of the PBOC on currency reform(改革)?

A. To make banknotes and coins electronic and internationalized.

B. To replace the US dollar and any other international currency.

C. To make RMB become the most important currency in the world.

D. To advise people from all over the world to choose and use the digital currency.

14.What’s the best title of the passage?

A. Digital currencies, leading the future

B.Digital currencies, the promise of wealth

C.PBOC,the hope of the nation

D. Digital currencies, the dollar killer

Passage 2

It would be difficult to have a society like ours without public goods such as defense(国

防)，transportation (交通)，and other services.

A public good is one that a person can use without reducing the use of it for another

person.One of the best examples of a public good is national defense. One person can benefit

from our national defense without reducing another person’s benefits. In fact, it is difficult to

keep any person in our society from enjoying the benefits of national defense.

The market system does not work well in producing public goods. This is because a

person who refuses to pay for a public good cannot be kept from using it. Suppose that the

neighbors in a high crime(犯罪)area decide to hire a police force. Each neighbor, except Mrs.

Smith, agrees to pay for it. Mrs. Smith refuses to pay because she knows that if all the others

pay for the service, the police will still guard the area. So Mrs. Smith can enjoy the benefits

without paying anything.
The market system has no way to deal with this type of problem. For this reason, we cannot

ask each person to make a direct payment in the form of product price. Therefore, we collect

money for public goods by using taxes.

15. The writer gives the example of national defense in paragraph 2 in order to show that __.

A. everybody should be responsible for national defense

B. the society will not be safe if there is no national defense

C. a public good is a shared benefit for the whole society

D. certain public goods are more important than others

16. The person who does not pay for a public good___.

A. fails to keep its service from being used

B. keeps himself from using its service

C. cannot enjoy its benefit at any time

D. enjoys its benefit all the same

17. From the passage we learn that the purpose of collecting taxes is to __.

A. ensure the continuous supply of public goods

B.remind people of their responsibility

C. get extra money to support public goods

D. reduce the difference between the rich and the poor

Passage 3

One day I said that I would go abroad for further studies after my college education. My

decision evoked(引起)the objection of my family: Why should I borrow a huge sum of money

for overseas studies while I might receive the same education at home at a relatively low cost?

My answer is: In addition to knowledge, I can gain experience that those who stay at home

will never have.

First, experience is the opportunity for the real-life use of foreign languages. There is no

better opportunity to improve second-language skills than living in the country in which it is

spoken.

Second, living and studying abroad offers me a different perspective on the world. On a

university campus,foreign students are likely to meet their counterparts(对应的人或物)from

different countries and areas and be exposed to different ideas and values. This helps to have
a better understanding of different societies and inevitably sees my own country in a new

light.

Third, overseas experience may be frustrating and painful, but it is helpful at the same

time. A person going abroad for study often experiences much more difficulties. Yet, the

difficulty, with the frustration (沮丧)brought on by culture shock, is a rewarding experience

for one’s future life.

Although going abroad is expensive and perhaps painful, the payoff is worthwhile. For

the benefit is not merely knowledge gained, but the experience desirable in one’s personal

life.

18. Why does the author want to go abroad for further studies?

A. Because it is cheaper to receive education abroad.

B. Because he can get different education abroad.

C. Because he can have different experience abroad.

D. Because he can have the knowledge like others.

19. Besides the education, what can people get from living abroad?

A. An opportunity to meet superstars.

B. A new knowledge of the world.

C. A huge sum of scholarship.

D. A new perspective on the university.

20. In the author’s opinion, what is the advantage of going abroad?

A. It is to satisfy people and relieve the pain all the time.

B. It is to deepen the study as well as enrich the experience.

C. It is to get the knowledge people need only at home.

D. It is to get what people need in their whole life.

三、完形填空(一):选择最佳答案完成句子:本大题共 10 小题,每小题 1 分,共 10 分。在每小题

列出的四个备选项中只有一个是符合题目要求的,请将其选出并将答题卡(纸)的相应代码涂

黑。错涂、多涂或未涂均无分。

What is stress? Stress is a normal response to difficult or new situations. We usually feel

21 when we experience changes in our lives. 22,you might experience stress when you start

at a new school.
People experience 23 symptoms(症状) when they are stressed. Physical symptoms

24 a dry mouth and headache. You may also have 25 with sleeping. There are 26 emotional

(情绪的)symptoms such as feeling sad, worried or anxious.

Stress is bad when we are unable to deal with it. 27 if we have a positive attitude , stress

can give us extra energy and make us perform better.

People have different ways of dealing with stress:

Actor Chris Evans has said that he deals with stress 28talking about it with someone.

Singer Adele has often felt stressed before going on stage(舞台).She manages with it by 29

she is another person, someone who is stronger and deals well with stressful situations.

Many people say that simply relaxing and being calm can 30 . But perhaps the best way

for dealing with stress is to be in control-don’t let the situation control you.

21. A. stressed B. sad C. angry D. happy

22. A. For example B. In fact C. Thanks to D. According to

23. A. same B. beautiful C. different D. strange

24. A. keep B. include C. carry D. leave

25. A. choice B.hope C. luck D. difficulty

26. A. ever B. never C. also D. hardly

27.A. So B. And C. But D. Until

28. A. at B. by C. with D. for

29. A. making B. lying C. imagining D. cheating

30. A. help B. fight C. use D. stop

非选择题部分

注意事项:

用黑色字迹的签字笔或钢笔将答案写在答题纸上,不能答在试题卷上。

四、完形填空(二):在下列课文片段中按中文意思提示填入遗漏的词:本大题共 5 小题,每小

题 1 分,共 5 分。

The business community has been 31 (改变) by the arrival of the Internet. The Internet

has become an integral 32 (部分)of many organizations’means of undertaking business. It

can be used as an additional channel through which businesses 33 (沟通)with and trade with

customers，34 (供应商)and partners. 35 (从)a business perspective, the Internet has had a
profound effect on the way companies operate.

五、根据给出的汉语词义和规定的词性写出相应的英语单词,该词的第一个字母已经给出,每

条短线上写一个字母:本大题共 10 小题,每小题 1 分,共 10 分。

36.内部的,国内的 adj. i

37.忽视,忽略 v. o

38.全体职员,员工 n. s

39.隐私,私密 n. p

40.撤出,收回,提款 v. w

41.抛弃,丢弃,离弃 v. a

42.关键性的,极其重要的 adj. c

43.极端的,极限的,非常的 adj e

44.资产,财产 n. a

45.法律上,合法地 adv. l

六、给出下列单词或术语的汉语意义:本大题共 20 小题,每小题 1 分,共 20 分。

46. electronic economy

47. security strategy

48. conduct business

49. social networking

50. computing power

51. page design

52.customer relationship

53. online payment

54. profit from

55. keep in mind

56. Amazon.com

57. in particular

58. cut costs

59. business plan

60. domain name

61. sign up
62. mass market

63. expected revenue

64. in the long run

65. log in

七、根据句子的意思将括号中的词变成适当的形式:本大题共 5 小题,每小题 1 分,共 5 分。

66._ (create) your own affiliate program is arguably the most effective way of growing

your business and sales online.

67. This task (require ) your full concentration.

68.Continued success demands protecting ( value) assets.

69. Several ( factor) are likely to influence the decision.

70._ (great) influenced by his father, David also wants to be a student of the West Point

School.

八、英译汉:阅读下面的短文,然后把画线的句子翻译成汉语:本大题共 5 小题,每小题 2 分,共

10 分。

Business letter is a very important component and medium in business activities.(71) A

good business letter is helpful to a business activity.(72) There are certain essential qualities

of business writing:

1.Clearness: (73) The writer must try to express himself clearly so that the reader will

understand. He should follow a clear logic, meanwhile, use simple and appropriate words.

2.Courtesy(礼貌):Courtesy requires the writer to be thoughtful, sincere and tactful in

writing a business letter.(74) It means you need to put yourself in the reader’s shoes,

3.Conciseness(简洁):(75)Conciseness means writing something in the fewest possible

words. A concise business letter should express things briefly but completely without losing

clarity or courtesy.

九、汉译英:请把下面的汉语句子翻译成英语:本大题共 5 小题,每小题 2 分,共 10 分。

76.从本质上讲,这就是一种网上支付的方法。(inessence )

77.注意网络入侵者并了解如何保护你的电子业务不被其破坏。(be aware of; protect…from)

78.电子商务与移动商务之间的差距正在缩小。(gap)

79.他创立了一种新型的在线交易系统。(create)

80.你的网店如何与众不同?(differ)